- Cafe Hayek - http://cafehayek.com -

The Long Tail

Posted By Russ Roberts On August 1, 2006 @ 11:54 am In Web/Tech | Comments Disabled

Chris Anderson’s new book, The Long Tail [1], argues that the low inventory and distribution costs for the internet (Amazon, iTunes, etc) allow small niche items to thrive in a way that’s impossible in a bricks and mortar world. An item that might sell a few times a month isn’t viable for taking up shelf space. But it is viable for iTunes or Amazon and because there are a  lot of these items (the long tail), they can make a serious contribution to the bottom line.

He also has a lot of interesting insights into what he calls the democratization of production—think blogging and wikipedia. Check out the video in this post [2] at his blog [3].

Be Sociable, Share!
  • [4]
  • [5]
  • [6]
  • [7]
  • [8]

Comments

comments


Article printed from Cafe Hayek: http://cafehayek.com

URL to article: http://cafehayek.com/2006/08/the_long_tail.html

URLs in this post:

[1] The Long Tail: http://www.amazon.com/gp/product/1401302378/ref=ase_bookstorenow600-20/104-9141968-3667962?s=books&v=glance&n=283155&tagActionCode=bookstorenow600-20/invisiblehear-20

[2] this post: http://www.longtail.com/the_long_tail/2006/07/the_audience_is.html

[3] blog: http://longtail.typepad.com/the_long_tail/

[4]

  • : http://twitter.com/intent/tweet?text=The%20Long%20Tail%20-%20http%3A%2F%2Fcafehayek.com%2F2006%2F08%2Fthe_long_tail.html%20

    [5]

  • : https://mail.google.com/mail/?view=cm&fs=1&to&su=The%20Long%20Tail&body=http%3A%2F%2Fcafehayek.com%2F2006%2F08%2Fthe_long_tail.html&ui=2&tf=1&shva=1

    [6]

  • : http://www.stumbleupon.com/submit?url=http%3A%2F%2Fcafehayek.com%2F2006%2F08%2Fthe_long_tail.html&title=The%20Long%20Tail

    [7]

  • : http://www.google.com/reader/link?url=http%3A%2F%2Fcafehayek.com%2F2006%2F08%2Fthe_long_tail.html&title=The%20Long%20Tail&srcURL=http%3A%2F%2Fcafehayek.com%2F2006%2F08%2Fthe_long_tail.html&srcTitle=Cafe+Hayek+where+orders+emerge

    [8] Image: http://www.blinklist.com/index.php?Action=Blink/addblink.php&Url=http%3A%2F%2Fcafehayek.com%2F2006%2F08%2Fthe_long_tail.html&Title=The%20Long%20Tail

    [9]

  • : http://www.myspace.com/Modules/PostTo/Pages/?u=http%3A%2F%2Fcafehayek.com%2F2006%2F08%2Fthe_long_tail.html&t=The%20Long%20Tail

    [10]

  • : http://reddit.com/submit?url=http%3A%2F%2Fcafehayek.com%2F2006%2F08%2Fthe_long_tail.html&title=The%20Long%20Tail

    [11]

  • : http://news.ycombinator.com/submitlink?u=http%3A%2F%2Fcafehayek.com%2F2006%2F08%2Fthe_long_tail.html&t=The%20Long%20Tail

    [12]

  • : http://sphinn.com/index.php?c=post&m=submit&link=http%3A%2F%2Fcafehayek.com%2F2006%2F08%2Fthe_long_tail.html

    [13] Tweet: https://twitter.com/share

  • Copyright © 2011 CafeHayek.com. All rights reserved.