The Long Tail

by Russ Roberts on August 7, 2006

in Podcast

My new EconTalk podcast with Chris Anderson, editor-in-chief of Wired Magazine and author of The Long Tail is now up at EconTalk.

We talk about how the internet is changing the production and distribution of products and maybe even political sensibilities. There is a long discussion of wikipedia as an emergent phenomenon and about the Sears Catalog as the Amazon of its day.

Comments always welcome.

Comments

{ 2 comments }

colson August 8, 2006 at 2:21 am

That was a very interesting discussion. This may be off the point a bit but being a person who is libertarian/free market minded, I've been trying to tackle some of these newer, "undefined" (or difficult to define) methodologies expressed in the discussion in terms of how they relate to my overall understanding of the world and the marketplace.

I think the thing that stands out for me the most, and Wired tends to promote these types of things, is that they tend to focus on emergent businesses and attempt to adapt them to a level in which we can understand them. But the larger problem is that the marketplace of ideas tends to rebuke some of these expectations as I gathered the Wired editor was getting at.

To me, I do find value in projects like Wikipedia but I think that the efficiency of Wikipedia is built on an inefficient model. It takes bits of collective knowledge from many to create a larger whole. But what is the long-term incentive of a single contributor watching an article for a long period of time? I'm sure there are some that are long-term maintainers and editors but I wonder what the overall turnover is to accumulate that amount of knowledge. I don't believe the long-term incentive is attractive enough to keep maintainers for a lengthy period of time (as a collective whole). This is where I think the private sector does better although I would need some relevant data from the private sector to confirm – I would be lead to believe that the private sector (Britannica) is highly more efficient on a per contributor basis.

Steve August 11, 2006 at 9:18 am

Colson,
I have yet to listen to the podcast but my brother, knowing my interest
in economics, has long encouraged me to read Anderson's stuff. There is
much about the information age that seems to run contrary to some basic
and essential elements of economists understanding of the way markets
work. The discussion began with the question, "why is open source
software so popular and successful without any apparent self-interest
motive?" The term that has surfaced to discuss this topic is Commons
Based Peer Production, coined by Yale Law professor Yochai Benkler in
his essay Coase's Penguin, or Linux and the Nature of the Firm. Google
it. It's a fun topic.
Steve

PS My most recent question: "Is Google a Public Good?" It seems to be
neither rivalrous, nor excludable. Therefore, the government needs to
step in and take it over!

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